トヨタ経営語録 歴代リーダーに流れる「最強の遺伝子」 PHP文庫 (Japanese Edition) Book PDF, ePub eBook

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Book Descriptions:
世界に冠たる企業・トヨタ自動車。販売台数ではフォードを抜き去り世界第２位、収益力では、販売トップのゼネラル・モーターズさえも凌駕し、2004年度の連結決算では純利益1兆1712億円を達成、2期連続で過去最高を記録した。果たしてその留まるところをしらない強さの秘密は一体どこにあるのだろうか？本書は、創業者・豊田佐吉から2005年6月に新社長となる渡辺捷昭まで、トヨタの歴代リーダーたちの言葉を集め、それぞれに解説を加えた経営語録集である。「最大の制約は人の心である」（豊田英二）「トヨタの敵はトヨタ」（奥田碩）「自己変革を怠った企業は消えていく」（豊田章一郎）「商人にとって涙とソロバンは別である」（石田退三）「価値観を伝承せよ」（張富士夫）など、創業以来の経営理念をリーダーたちが連綿と継承し、強烈な「危機意識」を共有化してきたトヨタ。最強企業のDNAをトップの言葉に見る。

トヨタ経営語録 歴代リーダーに流れる「最強の遺伝子」 PHP文庫 (Japanese Edition) by 小宮 和行

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