Erstellung eines Marketingkonzeptes für die Markteinführung eines Internet Start-up Unternehmens (German Edition) Book PDF, ePub eBook

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Book Descriptions:
Diplomarbeit aus dem Jahr 2008 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 2,0, Düsseldorfer Akademie für Marketing-Kommunikation e.V., Sprache: Deutsch, Abstract: Erstellung eines Marketing-Konzeptes für das Unternehmen White Cloth ltd. Das Ziel ist die erfolgreiche Markteinführung in Deutschland. Damit verbunden ist die Schaffung von Bekanntheitsgrad in der Zielgruppe, die Kommunikation des Nutzens an die Zielgruppe und die Generierung von Abverkauf. Als Etat werden 50.000€ zur Verfügung gestellt. Das Unternehmen White Cloth Ltd. bietet ausschließlich weiße Bekleidungstextilien an, die allesamt von Designern und angesagten und qualitativ hochwertigen Labels kommen. Mit diesem Angebot richtet sich das Unternehmen an Ärzte, die eine steuerliche Berücksichtigung von Berufsbekleidung vornehmen können.

Erstellung eines Marketingkonzeptes für die Markteinführung eines Internet Start-up Unternehmens (German Edition) by Urs Kargl

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